Domestic marketing initiatives are focused on driving sales through initiatives that grow demand, heighten awareness and increase usage in the United States.
Targeted export marketing initiatives are a key driver in building consumer demand around the globe for California walnuts.
The California Walnut Commission (CWC) Health Research Program
was created to extend the understanding and knowledge of the nutritional value of walnuts and explore the role of walnuts in a healthy diet. We are committed to the scientific integrity of industry-funded research.
